The STAR winners in the services categories for 2010 are:
1.Bars and Restaurants Category – Andrew Farrugia, Red Lion Pub;
2. Heritage Sites, Museums & Places of Interest Category – Ivan Vassallo, Malta at War Museum;
3. Tourist Guides Category – Patricia Flores Martin;
4. Travel Representatives Category – Vasco Lazarova, SAGA;
5. Sports Instructors Category – Eddie Corrin, Paradise Diving;
6. Taxis& Chauffeur Driven Vehicles Category – Michael Camilleri, Belmont Garage;
7. Coach & Mini Bus Drivers Category – Jason Portelli, Ventura Coaches;
8. Horse-Drawn Cab Drivers Category – Gerald Cutajar;
9. Boatmen Category – Paul Zammit, Mermaid Boat Trips;
10. Hotels Rooms Division Category – Anna Azzopardi, Maria Giovanna Hostel;
11. Hotels Food & Beverage Category – Joseph Vella, Seashells Resort at Suncrest;
12. The Hotel Worker of the Year for 2010 is: Robert Aquilina – Intercontinental Hotel Malta